A folk duo licensed their catalog for film while simultaneously reaching Mandarin and Latin American streaming markets.
The challenge
A folk duo needing simultaneous global streaming reach and publishing administration for an incoming film placement inquiry.
North & Pine write songs that sound like open roads — acoustic guitars, harmonized verses, stories that translate even when you don't speak the language.
EFOTUNE delivered The Light Between to global stores including regional partners often skipped by Western distributors. Publishing administration ran in parallel, so when an indie film supervisor searched for hopeful folk cues, the chain of title was already clean.
One album, two revenue lines: streaming in markets they'd never toured, and a placement that funded the next recording session.
What EFOTUNE delivered
- Distribution to global stores including regional partners in Asia and Latin America
- Publishing administration running parallel to streaming delivery
- Clean chain-of-title for sync and licensing requests
The outcome
The Light Between streams in markets they'd never toured while an indie film placement funded their next recording session — 40+ publishing markets covered.
“Our music was always meant to travel. Finally the infrastructure caught up.”
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